Paste your website. We'll tell you exactly what to do next.
We read your site, write your first 30 plays and find buyers already asking for what you sell — with replies, counter-plays and first drafts ready to ship.
Used by founders and small teams at
“Just signed up this morning and already implementing suggestions. Very cool 😎”
Tom Berman @TJCBerman · Aug 30 on X“Just shared it with an entire accelerator cohort, maybe that's your audience”
Andrei @DrewSchlansky · Sep 18 on X“Pretty cool, the free preview nailed it and has valuable points.”
Ted @TedInvestigasi · Aug 25 on Xworks for
Any business with customers to win.
The research is the same whatever you sell: find where your buyers are talking this week, rank the moves that could bring in customers, write the first draft. What changes with your trade is where we look and what we suggest.
SaaS and software
Threads comparing your category, AI answers that name a rival, and the search you're one spot from.
Ecommerce brands
Review complaints, stock questions, and the comparison pages shoppers read before they buy.
Local services
Nearby searches, group asks and review gaps in the postcodes you actually cover.
Agencies and consultancies
The newsletters, podcasts and communities where your next client already spends time.
Trades and tradespeople
Local groups asking who to hire, and the seasonal work you're too busy to chase.
Solo founders and freelancers
One short list a day, sized to the hours you have between building and selling.
If you sell to people, this works. Paste your website and see what comes back for your trade before you pay anything.
how it works
From your website to shipped marketing, in four steps.
We do the research and the writing. You keep the final say on everything that goes out.
Paste your website
We read what you sell, who buys it and who you're up against. Nothing to connect.
Set goal and hours
Takes a minute. Confirm who you sell to, set your weekly hours and pick a budget.
Get a ranked list
Every morning: the moves most likely to bring in customers, with the why.
Review it, then ship it
Sidekick does the research and writes the first version. You approve it.
this week
A short list of moves, not a strategy deck.
Most tools hand you a dashboard and wish you luck. gtm.help hands you a ranked list of the moves most likely to bring in customers this week.
Each one is sized to your hours and budget, so the top row is something you can actually finish today.
why now
Every play answers one question: why this, why now?
Knowing what to do was never the hard part — knowing why it matters right now was. Every play carries the evidence that put it on your board.
A Reddit thread, a ChatGPT answer that names your rival, a ranking you're one spot from. Checked, dated and one click away.
When buyers ask ChatGPT or Perplexity for help, you see whether you're named, and what to publish so you are next time.
draft — reddit reply
Re: cheaper alternative to [rival]?
We hit the same wall last spring when their price went up.
What mattered for us was keeping the reporting, so check that first.
Happy to share the checklist we used if it helps.
The draft is written. Push it anywhere in one click.
Open a play and Sidekick opens beside it with the research done: who's asking, what they said, and a draft in your Brand DNA — your tone, your positioning and none of the words you'd never use.
Then send it where it belongs: a paused campaign in Google or Meta Ads, a draft on WordPress or Webflow, a post on LinkedIn or X, or an email waiting in your Gmail.
The step ticks itself off and the next move rises to the top.
google search ad · counter-campaign
Tired of the price hike? Keep your reporting, pay half.
Switch in a day. Same dashboards, no long contract, cancel any time.
wasted search terms
See every rival move. Answer it the same day.
Counter-ad research: we read your competitors' live Google and Facebook ads, the hooks they repeat and what their customers complain about.
Zero-risk publishing: one click sends the answering campaign to your own Google or Meta Ads account, paused, with a small daily cap you set.
Wasted-spend defence: we scan your search terms for clicks that will never buy and list the keywords to block.
Every campaign is approved by you. Nothing spends a penny until you switch it on.
sidekick
An always-on marketing desk, working only for you.
While you run the business, gtm.help watches your market — new threads, rival moves, rankings and AI answers — and has the draft ready before anyone else notices.
Research that shows its work
Every play cites what triggered it, so you can see why it ranks where it does.
You stay in the loop
Drafts wait for your approval, or switch on autopilot to run your plays each morning.
Learns from what you ship
Finished and skipped plays steer the next batch, with a plain note on why.
sources & integrations
Where we find your buyers — and where you already work.
We watch public communities, search and AI answers for you, with nothing to set up. Connect your analytics or CRM only when you want deeper context.
Connects natively with 54 core tools, plus 1,000+ over MCP. Every play links to its source.
Communities
Reddit
X
LinkedIn
Facebook
QuoraSearch & AI
Google
ChatGPT
Gemini
Perplexity
Claude
Bing+1 moreReviews
YelpSEO
Semrush
Ahrefs
Search Console
MozBing Webmaster Tools+1 moreLeads
Apollo
Hunter
ZoomInfo
Lusha+2 moreLocal
GBP
Google Maps
Tripadvisor
FoursquareFacebookYelp+1 moreCompetitors
Google AdsMeta Ads
TikTok AdsLinkedIn Ads
BuiltWith+2 more+1 moreYour stack
GA4
Notion
Gmail
Mailchimp
Google Sheets
Slack+17 more+15 morePipeline
HubSpot
Salesforce
Pipedrive
Stripe
Close
Calendly+2 more+2 moretool by tool
What the other tools do well — and where we take over.
These are good products solving a different problem, and some of our customers still run one alongside us. Here's the honest version.
Semrush & Ahrefs
Strength Deep keyword and backlink data for full-time SEOs.
The gap Charts and priorities, but no writing and no doing.
With us The same data, plus the move and the draft written.
ChatGPT
Strength Great brainstorming and drafts once you know the ask.
The gap It doesn't watch your market, so you re-explain it all.
With us Sidekick already knows your business, so drafts arrive nearly ready.
Buffer & Hootsuite
Strength Reliable scheduling and a clean posting calendar.
The gap They distribute posts; they don't find or write them.
With us We find the thread, write the reply, you press post.
Google Alerts
Strength Free and fine for catching your name in the news.
The gap A raw trickle of links with no context or priority.
With us Every signal arrives with why it matters and what to do.
PPC agencies
Strength Hands-on campaign managers who live inside ad accounts.
The gap $1,500 a month, and two weeks to test one angle.
With us Counter-ads written and ready in your morning shift, for $97.
A marketing agency
Strength Real people and judgement, when you can afford one.
The gap Thousands a month and you're one of twenty accounts.
With us Daily research and drafts for $97 a month, all for your business.
Doing it yourself
Strength The best marketing there is, if you have the hours.
The gap An hour a day of research most weeks never gets done.
With us The same research before coffee, you approve each word.
the honest comparison
Not another dashboard. Not another blank page.
Most marketing tools show more data. gtm.help does the research a great marketer would do — then hands you the move.
Your morning
Other tools
Ten tabs of dashboards and half-read threads
With gtm.help
One ranked list of moves for your business
Research
Other tools
You dig through communities and search yourself
With gtm.help
Done for you, sources quoted on every play
Drafts
Other tools
A blank page and a blinking cursor
With gtm.help
A reply, post or page in your voice, ready to ship
AI search
Other tools
You hope ChatGPT and friends mention you
With gtm.help
See who they cite and the move that gets you in
Setup
Other tools
Connectors, pixels and a week of onboarding
With gtm.help
Your website. Nothing to connect or install
Ads
Other tools
An agency fee or another tool and dashboard to learn
With gtm.help
Written ads sent paused to Google and Meta
Cost
Other tools
Three or four tools at three or four subscriptions
With gtm.help
One plan, $97 a month, cancel in one click
pricing
One plan. Everything included.
$97 a month. 7 days free,
$0 today, cancel in one click.
straight answers
The questions everyone asks first.
gtm.help watches your market daily, finds where buyers talk, ranks the moves most likely to win customers, and drafts them ready to ship.
See your own ranked plan in a minute.
Paste your website and we'll read it, rank your first plays and draft the top one before your coffee goes cold.
- Plays matched to your business
- Why-now evidence on every play
- First draft written in your voice
- Free for 7 days, then $97 a month