How to get the most out of your sidekick.

When you finish onboarding we combine four things: what you told us (URL, description, audience, goal, stage, budget, what you've already tried), what we read from your site, your competitors, and the closest matches from our library of growth plays. That context goes to the planner model, which returns a ranked checklist — highest leverage for your stage and budget first.

Every task comes with the reason it's on the list, the steps to run it, the effort, the expected impact and the tools plus rough monthly cost.

Yes. Hit Regenerate any time your business details change, add your own tasks manually, tick things off as you ship them, or delete anything that doesn't fit. The sidekick can also add tasks straight to your checklist during a chat — just ask.

Treat it like a growth lead who already read your site. Good prompts:

• "Walk me through executing task 3 step by step."
• "Write the outreach sequence for the Reddit thread play."
• "Which of these moves should I do first with £200/mo?"
• "What are competitors doing that we're not?"
• "Here's last month's GA4 export — what's broken?"

Yes. Use the workspace switcher at the top of the sidebar to add another business — each one gets its own details, uploads, memory and growth checklist, and the sidekick only ever sees the workspace you're in.

CSV, TXT, MD and JSON, up to a few hundred KB each — GA4 and Search Console exports, ad reports, keyword lists, customer surveys, changelogs. Attach them in the chat composer with the paperclip, or add them on the Business details page. Uploaded reports are stored against your workspace so the sidekick can refer back to them later. PDFs, spreadsheets (.xlsx) and images aren't supported yet — export to CSV first.

Your business profile, every note in the “What your sidekick remembers” panel, your uploaded reports and the full history of each conversation thread. Anything it learns mid-chat that's worth keeping, it saves as a note — you can delete any note at any time.

Our library covers the whole spectrum, from content and pSEO through to brand bidding, parasite SEO, scraped-list outbound and LinkedIn automation. Plays that carry real risk are always shown with:

• The label — aggressive or grey hat.
• The downside — ban, platform penalty, legal exposure or reputation hit.
• A safer alternative that targets the same outcome.

Nothing illegal, nothing that deceives your customers, and nothing that fakes identities, reviews or votes. Everything else is your call — we give you the trade-off, you decide.

Each play in the library ships with the tools that actually run it and their real pricing tier. Every task shows its own tools and rough monthly cost, so you can see what executing the plan costs before committing to anything.

Yes — the whole product is free during the public beta. No card, no trial timer, no feature gates. In return we'd love your feedback: thumbs up or down on any answer, or email us directly.

Use the thumbs-down on any bad answer (it tells us exactly which reply missed), or get in touch. We're shipping fixes weekly through the beta.