Law firms
Enquiries for the work you actually want.
Practice-area content and local visibility, ranked by case value.
- Ranked by case value
- Narrow pages, right enquiries
- Careful language by default
Add your website — see your ranked plan in about a minute, free.
Where most teams get stuck
Broad traffic brings the wrong enquiries. Narrow pages bring the right ones.
What your plan is built from
We read your practice areas, the firms ranking for them locally, the queries people use when they describe a legal problem, and which of your pages already sit just off the first page.
The plays that usually rank highest
Your own plan is built from your website and numbers, but this is the shape it normally takes.
- A page per practice area written for real queries
- Guides for the questions asked before instructing
- Review and testimonial collection
- Enquiry follow-up that does not go cold
- Fee and funding information stated plainly
Agents worth running
Reddit answers where people describe a legal problem, kept strictly informational. Nothing is ever posted for you. gtm.help finds the conversation and drafts the reply; you read it, edit it and post it from your own account.
Worked example
One play, in full
Split one broad practice page into the queries people actually type
A single page for a whole practice area competes for nothing; the specific question converts.
- List the five situations clients describe when they first call
- Write a page per situation, in their words, with what happens next
- State cost or funding options honestly on each
- Link them from the practice-area page and track enquiries per page
- Effort
- Half a day per page
- Payoff
- Fewer, better-matched enquiries for the work you want
Questions
Before you start
Is any of this legal advice?
No. The drafts are marketing copy about your services and are always reviewed by you before publishing.
Can we exclude practice areas we do not want?
Yes. Tell the plan which work you want more of and the ranking follows case value, not volume.
Does it handle multiple offices?
Yes, local visibility plays are generated per office.
Is the plan really specific to my business?
It is built from your website, your category and any tools you connect — not a template.
What does it cost to try?
You can read your first three plays free. The full workspace is a seven-day trial.
Get started
See your own ranked plan
Add your website and read your first three plays free — no card needed.
Add your website and see your own ranked plan.